Identity for a new political process in Argentina, which contemplates an open and transparent transition between the outgoing and incoming governments.
A space for dialogue
We created a very simple visual identity, a logotype that reflected the space for dialogue. We conducted a strongly visual and informative campaign, with a short and pregnant message.
Wide range of communication platforms
We designed a wide variety of platforms to communicate this new space to the community: TV Spot, Landing Page, Street Advertising, Social Media